Where are Today’s Buyers Finding their Next Home?

The reports are out! As of February 6, 2019, the National Association of Realtors has released the following: 50% of today’s buyers are finding their home online. 28% of buyers will find their home through their Realtor’s efforts. 7% of home sales originate from signs in the seller’s yard, and 3% from knowing the person who is selling the home. Which means that the vast majority of home buyers, 78%, will find their next purchase either online or through their Realtor. In fact, whether the home is found through their own efforts online or through their Realtor’s, 92% of buyers will have seen their home online before they ever walk through the door.

Now, what does this mean to you as a seller? YOU.NEED.TO.BE.ONLINE. You need to be in front of potential buyers online and you need to have the BEST possible online presence.

Marketing your home correctly online is crucial and far more important than it was in years past. You’ll want your home to be on every  home selling website that you can. You’ll want your home staged and photographed in the right light with the right touch.

Image result for "Becca Summers" real estateAnd how do you do all of that? The right Realtor. If your new Realtor isn’t talking marketing strategies for the sale of your home, you might want to reconsider working with them. Marketing your home correctly can save you thousands of dollars and lots of stress.

If you want the marketing odds to be ever in your favor, contact Becca Summers today!

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